Flexo printing dominates the printed label market, but digital printing is starting to take off!
Flexographic printing has been dominating the label printing market. Flexographic printing technology is widely used in the label printing industry because of its advantages of high efficiency, economy, and suitability for mass production.
However, in recent years, digital printing has also begun to make its mark in the printed label market. By printing digital files directly onto labels, digital printing technology eliminates the need for traditional processes such as plate making or printing die-cutting, enabling the advantages of personalization, small batches, and instant delivery.https://www.risedongsheng.com/
Digital printing has shown its competitiveness in the following areas:
Personalized labels: Digital printing allows for highly personalized label designs based on customer needs, including personalized content, images, and variable data.
Small batch production: Flexo printing is usually suitable for high-volume production, while digital printing can complete small batch orders in a short time, reducing inventory costs and waste.
Fast delivery: Digital printing eliminates traditional processes such as plate making and adjustment, allowing for quick production start and instant delivery.https://www.risedongsheng.com/
High-quality printing: Digital printing technology is not limited by plate-making quality, allowing for more accurate reproduction of images and text, providing higher-quality printing results.
Despite the increasing share of digital printing in the label printing market, flexo printing remains the mainstream technology, especially for large-scale production and cost-sensitive projects. However, with the continuous development and improvement of digital printing technology, its position and market share in the label printing field are expected to continue to grow.